In the 1960s–1980s Clothing Design House were not limited to the capital; provincial Soviet cities had them too.
Yulia Papushina’s book tells the story of Clothing Design House in Perm and introduces readers to the regional fashion institutions and their employees: Soviet fashion designers, art historians, and models. Readers will discover why fashion items in the Soviet years were in short supply and learn about Soviet marketing and quality control. The book includes illustrations from local and personal archives, publications by Perm Clothing Design House, and archival videos.
Yulia Papushina is a teacher and researcher, Candidate of Sociology, and lecturer at the Higher School of Economics in Perm. Her academic interests include the sociology of fashion and consumption and creative industries. She has given talks on regional aspects of the history of Soviet fashion. Together with the Perm city archive, she has created a collection of documents on the history of fashion in the region. She has published several studies on the history of the Soviet fashion industry.
