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Publishing School by Garage and Frankfurt Book Fair

17–21 April 2017


Garage Museum of Contemporary art and Frankfurt Book Fair invite Russian publishers to take part in a publishing school.

Editors, publishers, copyright managers, marketing and literary agents, graphic designers, journalists, and translators attending the school will be able to exchange experience and learn about working in the international book market.

The range of subjects to be covered includes marketing for publishers, the children’s books market, contemporary German literature, rights and licenses, looking for new projects and evaluating their potential, and book design. The program features lectures and workshops with leading German publishing professionals.

During the school, visitors will be able to attend open screenings of films by Roma Liberov, introduced by the filmmaker.


Annette Pohnert is the head of Literary Meetings public program at Carl Hanser, Germany.

Renate Reichstein is the Chair of the Communnity of Chilrdren´s and Youth Book Publishers (avj) at the German Publishers and Booksellers Association and the Head of Licenses and International Rights Department at Oetinger, Germany.

Jefferey Swanda is the Director at the advertising agency Semper Smile, Germany.

Christoph Haacker is the Director at Arco Publisher, an active supporter and member of Kurt Wolff Stiftung—a foundation supporting independent publishers in Germany.

Karin Herber-Schlapp is a Senior Editor at S. Fischer publishing group and a lecturer at mediacampus Frankfurt. She also gives lectures at other schools for publishing professionals.

Tom Erben is the Head and Development Manager at VLB-TIX project of MVB Marketing- und Verlagsservice des Buchhandels GmbH [Marketing and publishing services for booksellers] at the German Publishers and Booksellers Association.

Special guests

Alexey Ilyin is the Director of Alpina Publisher, Russia.

Boris Trofimov is a graphic designer, member of the Artists Union and Designers Union of Russia, member of the Academy of Graphic Design, honorary member of the Buenos Aires Association of Graphic Designers, honorary member of the Brno Biennale International Association. He is a recipient of the State Prize of the Russian Federation in Literature and Arts (2001) and runs a creative workshop at the Institute of Business and Design. He was among the founders of the Higher Academic School of Graphic Design, has been a jury member at many design competitions and organised a number of exhibitions.


Frankfurt Book Fair


Admission is free, registration required

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