Pop‑Up City: City‑Making in a Fluid World

This book showcases eye‑opening ideas, concepts and trends that make a difference in the city of today and tomorrow, ranging from urban hacks, modular hotels, and parasite cinemas to pop‑up retail. The world is becoming more fluid and, as a result, citizens, enterprises, and civic governments are coming up with refreshing solutions in order to deal with a permanent state of change. Based on five years of blogging on popupcity.net for an international audience of millions, Pop‑Up City shows the birth of a new dimension in city‑making based on groundbreaking ideas that take “pop‑up” as a starting point, varying from modular hotels and parasite cinemas to urban hacking, rooftop farms, and foldable houses. Pop‑Up City is an eye‑opening must have for both professionals and scholars working in urbanism, design, and marketing. Whether or not you are already a follower of the blog, the Pop‑Up City book is meant for anyone who is interested in exploring what is happening with today’s urbanized world and which great ideas emerge from it.